Anthony (Tony) K. Lee-
Consultant & Speaker
Mind 0.0 is a Pan-Asia movement I initiated in 2015. It's a movement to "rediscover" who we are as Asians and how our traditional values can contribute to improving the lives of ours and others around the world
I'm a Korean American with extensive business and living experience in East Asia. For the past 16 years, I was based in Shanghai, China where I founded a number of media, advertising and PR companies.
Throughout those experiences, I've had opportunities to work with some of the most prestigious corporations and advertising agencies in the world.
However, I constantly came to a painful realization that many of them have very shallow if not prejudiced, understanding of the market and its people.
Statistics, news and information that we rely on for our decision-making are usually the "biased" reporting of what's seen on the "surface" or what's convenient for prevalent stereotypes.
Being fluent in Korean, Chinese and Japanese to a level in which I embrace their histories and cultures as my own, I have developed unique perspectives, as an "subjective outsider" .